Abacus® is a transactional data cooperative that allows its clients to benefit from a wealth of compliant customer information.
Week by week, we gather tens of millions of new transactions on US, UK and Canadian consumers. By using the most advanced analytics in practise anywhere, we analyse billions of transactions by consumers and businesses, studying what people bought and through which channel, to bring you the single largest source of profitable new customers. We can use the same approach to win their loyalty over time.
Hundreds of businesses, from the smallest corner stores to the biggest retailers, trust us with their invaluable transactional data, and in turn, are provided with sharp insight from Abacus® Cooperative to ensure their business continues to shine and grow.
Our marketing data services: