A brand new view

Inactive subscribers (often called “sleepy subscribers”) are a common conundrum for email marketers. Should they stay on the email list? Are they still valuable? How do you know who to remove?

AI has become all but ubiquitous as a marketing tool.

Defend design. Champion creativity. Lead the experience.

In the age of digital, creating engaging customer experiences is critical for every brand. By understanding customers through data-driven insights and creating interactions at critical touchpoints, modern-day marketers have championed the art of hyper-personalization.